This week’s SUCCESS Line discussion was really meaningful to me. I speak with Joseph, a business owner who feels compelled to share his knowledge and become a motivational speaker. I recall exactly how it felt to have that ambition, as well as how enjoyable, thrilling, and tough the journey to get to where I am now has been.
Joseph believes he has something valuable to say, but he doesn’t know where to start.
He asked three particular questions, which I believe all business owners will recognize:
What is the best course of action?
What is the first thing I should do?
Is this the perfect time?
I feel that there is never a bad time to pursue your aspirations. In fact, waiting for the “appropriate” or “perfect” moment to emerge will take an eternity. Read on for my top three tips to get in the game, break through the wall, and get your message heard, no matter what ambition you’re chasing.
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1) Make a Big Deal Out Of a Small Thing.
You obtain diluted compliance when you send many communications.
This is a lesson that all of us can learn from, including speakers, team managers, leaders, and even parents.
The most difficult part is not blabbering about everything you think. Finding the one thing that has to be spoken is the most difficult task.
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2) Forget About The Competitors.
There are many reasons why you can fail; one of them should not be deciding that someone else has already done it.
Instead, concentrate on your individuality. “The idea is to uncover your individuality and use it in the service of others,” says my mentor Larry Winget.
You won’t have to worry about competition if you’re playing the game of uniqueness since no one else will do it quite like you.
For example, over the last few years, there has been an explosion of donut stores. But people are still opening more because each entrepreneur is doing it in a way that excites them personally.
We wouldn’t have any doughnut shops if everyone said, “Well, there’s already a Dunkin Donuts, why would I create a donut company?”
Don’t use the argument that there are already too many individuals in your field—this isn’t a good enough reason to abandon your ambition.
You must pay little attention to what your competitors are doing in order to succeed. You need to focus all of your energy, attention, and resources on becoming the best version of yourself, rather than worrying about what other people have already accomplished.
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3) Make An Effort To Move The Discussion Ahead.
You must advance the conversation if you want to be considered a thinking leader.
It’s not enough to just repeat what others have said. Take the time to absorb, process, critically assess and implement what you’ve learned from others. Consider:
What could be done to make this more potent?
What could be done to make this more feasible?
What’s the one thing that’s missing here?
This is part of the difference between blending in with the hundreds of thousands of speakers and bursting beyond the barrier. When you forward the dialogue, you break through the barrier.
Also, don’t believe that just because you learned something wonderful from someone else, you won’t be able to build on it.
So much of what we come up with is based on lessons gained from our mentors, which we then adapt and apply to the modern world. You may (and should) follow in my footsteps!
If you want to be a leader in any sector, you must advance the conversation and the existing ideas.
Consider this: “What is the most important message I need to convey to my team, audience, reader, or child?”
Say a lot about a little instead of a little about a lot. If you do so, I guarantee you’ll have a lot more success getting your message heard and having your audience excitedly respond to it.